Report

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Fresh Herbs Market 2025-2029

Fresh Herbs Market Overview (2025–2029)

  • Market Size Growth:
    The global fresh herbs market is projected to grow by USD 2.09 billion between 2024 and 2029, progressing at a CAGR of 4.7%.
  • Growth Drivers:
    • Rising consumer preference for natural and healthy ingredients.
    • Increasing demand from the food & beverage (F&B) industry.
    • Expansion of hydroponics and vertical farming technologies.
    • Popularity of cross-cultural cuisine and ethnic foods.
  • Market Challenges:
    • Short shelf life of fresh herbs.
    • Supply chain and logistics issues.
    • High cost and limited availability of organic herbs.

Market Dynamics

  • Innovative Products: Basil infusion oils, oregano drops, mint syrups, tarragon vinegars, rosemary balms, lavender salts, and more.
  • Applications: Culinary (soups, salads, sauces), beverages, medicinal, beauty, and wellness products.
  • Production Advancements: Use of hybrid herb varieties for better yield, disease resistance, and flavor quality.

Key Market Driver

  • Technological Advancements in Agriculture:
    • Hydroponics: Soil-free farming using nutrient solutions.
    • Vertical Farming: Stacked indoor herb cultivation maximizing space and efficiency.
    • Outcome: Higher yields, better control, and suitability for urban farming.

Key Market Challenge

  • Limited Shelf Life:
    • Demands innovation in cold chain logistics and preservation techniques.
    • Necessitates investment in packaging technology and hybrid crop varieties.

Competitive Landscape

  • Top Companies:
    • Blue Hills and Co. (cilantro, basil)
    • Coolibah Herbs
    • Fresh Leaf Ltd.
    • Green Earth Fresh Produce Ltd.
    • Soli Organic Inc.
    • Langmead Group
    • Living Herbs LLC
    • Vitacress
    • AGROMEDITERRANEA HORTOFRUTICOLA SLU
    • Rocket Farms Inc.
  • Strategic Initiatives:
    • Alliances and partnerships
    • Geographical expansion
    • Organic and sustainable product launches

Table of Content

1 Executive Summary

1.1 Market overview

  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Product Type
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

2.2 Criticality of inputs and Factors of differentiation

  • Overview on criticality of inputs and factors of differentiation

2.3 Factors of disruption

  • Overview on factors of disruption

2.4 Impact of drivers and challenges

  • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem

  • Parent Market
  • Data Table on - Parent Market

3.2 Market characteristics

  • Market characteristics analysis

3.3 Value chain analysis

  • Value chain analysis

4 Market Sizing

4.1 Market definition

  • Offerings of companies included in the market definition

4.2 Market segment analysis

  • Market segments

4.3 Market size 2024

4.4 Market outlook: Forecast for 2024-2029

  • Chart on Global - Market size and forecast 2024-2029 ($ million)
  • Data Table on Global - Market size and forecast 2024-2029 ($ million)
  • Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global Fresh Herbs Market 2019 - 2023

  • Historic Market Size - Data Table on Global Fresh Herbs Market 2019 - 2023 ($ million)

5.2 Type segment analysis 2019 - 2023

  • Historic Market Size - Type Segment 2019 - 2023 ($ million)

5.3 Product Type segment analysis 2019 - 2023

  • Historic Market Size - Product Type Segment 2019 - 2023 ($ million)

5.4 Geography segment analysis 2019 - 2023

  • Historic Market Size - Geography Segment 2019 - 2023 ($ million)

5.5 Country segment analysis 2019 - 2023

  • Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

6.1 Impact of AI on the Global Fresh Herbs Market

7 Five Forces Analysis

7.1 Five forces summary

  • Five forces analysis - Comparison between 2024 and 2029

7.2 Bargaining power of buyers

  • Bargaining power of buyers - Impact of key factors 2024 and 2029

7.3 Bargaining power of suppliers

  • Bargaining power of suppliers - Impact of key factors in 2024 and 2029

7.4 Threat of new entrants

  • Threat of new entrants - Impact of key factors in 2024 and 2029

7.5 Threat of substitutes

  • Threat of substitutes - Impact of key factors in 2024 and 2029

7.6 Threat of rivalry

  • Threat of rivalry - Impact of key factors in 2024 and 2029

7.7 Market condition

  • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Type

8.1 Market segments

  • Chart on Type - Market share 2024-2029 (%)
  • Data Table on Type - Market share 2024-2029 (%)

8.2 Comparison by Type

  • Chart on Comparison by Type
  • Data Table on Comparison by Type

8.3 Basil - Market size and forecast 2024-2029

  • Chart on Basil - Market size and forecast 2024-2029 ($ million)
  • Data Table on Basil - Market size and forecast 2024-2029 ($ million)
  • Chart on Basil - Year-over-year growth 2024-2029 (%)
  • Data Table on Basil - Year-over-year growth 2024-2029 (%)

8.4 Chives - Market size and forecast 2024-2029

  • Chart on Chives - Market size and forecast 2024-2029 ($ million)
  • Data Table on Chives - Market size and forecast 2024-2029 ($ million)
  • Chart on Chives - Year-over-year growth 2024-2029 (%)
  • Data Table on Chives - Year-over-year growth 2024-2029 (%)

8.5 Parsley - Market size and forecast 2024-2029

  • Chart on Parsley - Market size and forecast 2024-2029 ($ million)
  • Data Table on Parsley - Market size and forecast 2024-2029 ($ million)
  • Chart on Parsley - Year-over-year growth 2024-2029 (%)
  • Data Table on Parsley - Year-over-year growth 2024-2029 (%)

8.6 Others - Market size and forecast 2024-2029

  • Chart on Others - Market size and forecast 2024-2029 ($ million)
  • Data Table on Others - Market size and forecast 2024-2029 ($ million)
  • Chart on Others - Year-over-year growth 2024-2029 (%)
  • Data Table on Others - Year-over-year growth 2024-2029 (%)

8.7 Market opportunity by Type

  • Market opportunity by Type ($ million)
  • Data Table on Market opportunity by Type ($ million)

9 Market Segmentation by Product Type

9.1 Market segments

  • Chart on Product Type - Market share 2024-2029 (%)
  • Data Table on Product Type - Market share 2024-2029 (%)

9.2 Comparison by Product Type

  • Chart on Comparison by Product Type
  • Data Table on Comparison by Product Type

9.3 Conventional - Market size and forecast 2024-2029

  • Chart on Conventional - Market size and forecast 2024-2029 ($ million)
  • Data Table on Conventional - Market size and forecast 2024-2029 ($ million)
  • Chart on Conventional - Year-over-year growth 2024-2029 (%)
  • Data Table on Conventional - Year-over-year growth 2024-2029 (%)

9.4 Organic - Market size and forecast 2024-2029

  • Chart on Organic - Market size and forecast 2024-2029 ($ million)
  • Data Table on Organic - Market size and forecast 2024-2029 ($ million)
  • Chart on Organic - Year-over-year growth 2024-2029 (%)
  • Data Table on Organic - Year-over-year growth 2024-2029 (%)

9.5 Market opportunity by Product Type

  • Market opportunity by Product Type ($ million)
  • Data Table on Market opportunity by Product Type ($ million)

10 Market Segmentation by Distribution Channel

10.1 Market segments

  • Chart on Distribution Channel - Market share (2024-2029) (%)
  • Data Table on Distribution Channel - Market share (2024-2029) (%)

10.2 Comparison by Distribution Channel

  • Chart on Comparison by Distribution Channel
  • Data Table on Comparison by Distribution Channel

10.3 Foodservice - Market size and forecast (2024-2029)

  • Chart on Foodservice - Market size and forecast (2024-2029) ($ million)
  • Data Table on Foodservice - Market size and forecast (2024-2029) ($ million)
  • Chart on Foodservice - Year-over-year growth (2024-2029) (%)
  • Data Table on Foodservice - Year-over-year growth (2024-2029) (%)

10.4 Food Retail - Market size and forecast (2024-2029)

  • Chart on Food Retail - Market size and forecast (2024-2029) ($ million)
  • Data Table on Food Retail - Market size and forecast (2024-2029) ($ million)
  • Chart on Food Retail - Year-over-year growth (2024-2029) (%)
  • Data Table on Food Retail - Year-over-year growth (2024-2029) (%)

10.5 Market opportunity by Distribution Channel

  • Market opportunity by $segment_name ($ million)
  • Data Table on Market opportunity by $segment_name ($ million)

11 Customer Landscape

11.1 Customer landscape overview

  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

12.1 Geographic segmentation

  • Chart on Market share by geography 2024-2029 (%)
  • Data Table on Market share by geography 2024-2029 (%)

12.2 Geographic comparison

  • Chart on Geographic comparison
  • Data Table on Geographic comparison

12.3 APAC - Market size and forecast 2024-2029

  • Chart on APAC - Market size and forecast 2024-2029 ($ million)
  • Data Table on APAC - Market size and forecast 2024-2029 ($ million)
  • Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Data Table on APAC - Year-over-year growth 2024-2029 (%)

12.4 Europe - Market size and forecast 2024-2029

  • Chart on Europe - Market size and forecast 2024-2029 ($ million)
  • Data Table on Europe - Market size and forecast 2024-2029 ($ million)
  • Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Data Table on Europe - Year-over-year growth 2024-2029 (%)

12.5 North America - Market size and forecast 2024-2029

  • Chart on North America - Market size and forecast 2024-2029 ($ million)
  • Data Table on North America - Market size and forecast 2024-2029 ($ million)
  • Chart on North America - Year-over-year growth 2024-2029 (%)
  • Data Table on North America - Year-over-year growth 2024-2029 (%)

12.6 Middle East and Africa - Market size and forecast 2024-2029

  • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)

12.7 South America - Market size and forecast 2024-2029

  • Chart on South America - Market size and forecast 2024-2029 ($ million)
  • Data Table on South America - Market size and forecast 2024-2029 ($ million)
  • Chart on South America - Year-over-year growth 2024-2029 (%)
  • Data Table on South America - Year-over-year growth 2024-2029 (%)

12.8 China - Market size and forecast 2024-2029

  • Chart on China - Market size and forecast 2024-2029 ($ million)
  • Data Table on China - Market size and forecast 2024-2029 ($ million)
  • Chart on China - Year-over-year growth 2024-2029 (%)
  • Data Table on China - Year-over-year growth 2024-2029 (%)

12.9 US - Market size and forecast 2024-2029

  • Chart on US - Market size and forecast 2024-2029 ($ million)
  • Data Table on US - Market size and forecast 2024-2029 ($ million)
  • Chart on US - Year-over-year growth 2024-2029 (%)
  • Data Table on US - Year-over-year growth 2024-2029 (%)

12.10 Germany - Market size and forecast 2024-2029

  • Chart on Germany - Market size and forecast 2024-2029 ($ million)
  • Data Table on Germany - Market size and forecast 2024-2029 ($ million)
  • Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Data Table on Germany - Year-over-year growth 2024-2029 (%)

12.11 UK - Market size and forecast 2024-2029

  • Chart on UK - Market size and forecast 2024-2029 ($ million)
  • Data Table on UK - Market size and forecast 2024-2029 ($ million)
  • Chart on UK - Year-over-year growth 2024-2029 (%)
  • Data Table on UK - Year-over-year growth 2024-2029 (%)

12.12 India - Market size and forecast 2024-2029

  • Chart on India - Market size and forecast 2024-2029 ($ million)
  • Data Table on India - Market size and forecast 2024-2029 ($ million)
  • Chart on India - Year-over-year growth 2024-2029 (%)
  • Data Table on India - Year-over-year growth 2024-2029 (%)

12.13 Brazil - Market size and forecast 2024-2029

  • Chart on Brazil - Market size and forecast 2024-2029 ($ million)
  • Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
  • Chart on Brazil - Year-over-year growth 2024-2029 (%)
  • Data Table on Brazil - Year-over-year growth 2024-2029 (%)

12.14 Japan - Market size and forecast 2024-2029

  • Chart on Japan - Market size and forecast 2024-2029 ($ million)
  • Data Table on Japan - Market size and forecast 2024-2029 ($ million)
  • Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Data Table on Japan - Year-over-year growth 2024-2029 (%)

12.15 South Korea - Market size and forecast 2024-2029

  • Chart on South Korea - Market size and forecast 2024-2029 ($ million)
  • Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
  • Chart on South Korea - Year-over-year growth 2024-2029 (%)
  • Data Table on South Korea - Year-over-year growth 2024-2029 (%)

12.16 Canada - Market size and forecast 2024-2029

  • Chart on Canada - Market size and forecast 2024-2029 ($ million)
  • Data Table on Canada - Market size and forecast 2024-2029 ($ million)
  • Chart on Canada - Year-over-year growth 2024-2029 (%)
  • Data Table on Canada - Year-over-year growth 2024-2029 (%)

12.17 France - Market size and forecast 2024-2029

  • Chart on France - Market size and forecast 2024-2029 ($ million)
  • Data Table on France - Market size and forecast 2024-2029 ($ million)
  • Chart on France - Year-over-year growth 2024-2029 (%)
  • Data Table on France - Year-over-year growth 2024-2029 (%)

12.18 Market opportunity by geography

  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity/Restraints

13.1 Market drivers

13.2 Market challenges

13.3 Impact of drivers and challenges

  • Impact of drivers and challenges in 2024 and 2029

13.4 Market opportunities/restraints

14 Competitive Landscape

14.1 Overview

14.2 Competitive Landscape

  • Overview on criticality of inputs and factors of differentiation

14.3 Landscape disruption

  • Overview on factors of disruption

14.4 Industry risks

  • Impact of key risks on business

15 Competitive Analysis

15.1 Companies profiled

  • Companies covered

15.2 Company ranking index

  • Company ranking index

15.3 Market positioning of companies

  • Matrix on companies position and classification

15.4 AGROMEDITERRANEA HORTOFRUTICOLA SLU

  • AGROMEDITERRANEA HORTOFRUTICOLA SLU - Overview
  • AGROMEDITERRANEA HORTOFRUTICOLA SLU - Product / Service
  • AGROMEDITERRANEA HORTOFRUTICOLA SLU - Key offerings
  • SWOT

15.5 Coolibah Herbs

  • Coolibah Herbs - Overview
  • Coolibah Herbs - Product / Service
  • Coolibah Herbs - Key offerings
  • SWOT

15.6 Fresh Leaf Ltd.

  • Fresh Leaf Ltd. - Overview
  • Fresh Leaf Ltd. - Product / Service
  • Fresh Leaf Ltd. - Key offerings
  • SWOT

15.7 Hermitage Produce

  • Hermitage Produce - Overview
  • Hermitage Produce - Product / Service
  • Hermitage Produce - Key offerings
  • SWOT

15.8 Herrmann herbs

  • Herrmann herbs - Overview
  • Herrmann herbs - Product / Service
  • Herrmann herbs - Key offerings
  • SWOT

15.9 Holla-Fresh Pty Ltd.

  • Holla-Fresh Pty Ltd. - Overview
  • Holla-Fresh Pty Ltd. - Product / Service
  • Holla-Fresh Pty Ltd. - Key offerings
  • SWOT

15.10 Langmead Group

  • Langmead Group - Overview
  • Langmead Group - Product / Service
  • Langmead Group - Key offerings
  • SWOT

15.11 Living Herbs LLC

  • Living Herbs LLC - Overview
  • Living Herbs LLC - Product / Service
  • Living Herbs LLC - Key offerings
  • SWOT

15.12 Organic Herb Trading Ltd.

  • Organic Herb Trading Ltd. - Overview
  • Organic Herb Trading Ltd. - Product / Service
  • Organic Herb Trading Ltd. - Key offerings
  • SWOT

15.13 Pacific Botanicals

  • Pacific Botanicals - Overview
  • Pacific Botanicals - Product / Service
  • Pacific Botanicals - Key offerings
  • SWOT

15.14 Rocket Farms Inc.

  • Rocket Farms Inc. - Overview
  • Rocket Farms Inc. - Product / Service
  • Rocket Farms Inc. - Key offerings
  • SWOT

15.15 Soli Organic Inc.

  • Soli Organic Inc. - Overview
  • Soli Organic Inc. - Product / Service
  • Soli Organic Inc. - Key offerings
  • SWOT

15.16 Spisa Holding AB

  • Spisa Holding AB - Overview
  • Spisa Holding AB - Product / Service
  • Spisa Holding AB - Key offerings
  • SWOT

15.17 Van Vugt Herbs BV

  • Van Vugt Herbs BV - Overview
  • Van Vugt Herbs BV - Product / Service
  • Van Vugt Herbs BV - Key offerings
  • SWOT

15.18 Vitacress

  • Vitacress - Overview
  • Vitacress - Product / Service
  • Vitacress - Key offerings
  • SWOT

Research Methodology

All our research reports employ a mixed-methods approach, leveraging both primary and secondary research techniques to develop a comprehensive and well-informed analysis. The methodology ensures a balanced perspective by combining data-driven insights with expert opinions.

1. Secondary Research

Secondary research formed the foundation of the study, offering a contextual understanding of the market landscape, historical trends, and existing data. This phase involved gathering and analyzing information from:

  • Industry reports and whitepapers (e.g., McKinsey, Deloitte, Statista)
  • Academic journals and case studies
  • Company reports, investor presentations, and press releases
  • Government databases and regulatory publications
  • Trade publications, industry blogs, and news articles

2. Primary Research

To validate and complement secondary findings, extensive primary research was conducted. This included both quantitative data collection and qualitative insights, particularly through expert consultations.

a. Expert Consultations (Qualitative Primary Research)

In-depth interviews were conducted with a wide range of industry stakeholders, including:

  • Industry experts and consultants
  • Senior executives and decision-makers
  • Product managers and supply chain professionals
  • Academic researchers and analysts

b. Surveys and Questionnaires (Quantitative Primary Research)

Structured surveys were distributed among:

  • End-users/consumers
  • Retailers and distributors
  • Business-to-business (B2B) buyers

3. Data Validation and Triangulation

Findings from secondary and primary sources were cross-validated through data triangulation to ensure accuracy, consistency, and reliability. This process involved comparing insights from different sources and reconciling discrepancies through expert feedback.

4. Analytical Tools and Frameworks

Various analytical models were applied to interpret the collected data:

  • SWOT Analysis for understanding strengths, weaknesses, opportunities, and threats
  • Porter’s Five Forces to assess market competitiveness
  • PESTLE Analysis to evaluate external macroeconomic influences
  • Forecasting Models using historical data trends and regression analysis

Conclusion

The combination of comprehensive secondary research and robust primary data collection—enhanced by expert consultations—ensured the development of a well-rounded and in-depth analysis. This approach enables strategic decision-making backed by both empirical evidence and industry expertise.

For detailed methodology for this particular report please write to us on info@syovi.com